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Twitter Success - 140 Characters at a Time!

Didn't get a chance to attend the "Twitter Success" webcast?
Watch the recorded webcast at the below link and go to the
"On Demand" section

Webcast at: http://bit.ly/13TpiH
NOTE: Skip to minute 25:02 for beginning of presentation

 NOTE: Skip to minute 25:02 for beginning of presentation
If you'd rather just see the Google Docs Presentation of the event go to: http://bit.ly/1RWo5U


On June 23rd, Richard Wood (
@LegalAdmin) of Summit Law Group will be presenting a Twitter Educational Class for PSALA and the greater Legal Community entitled, "Twitter Success - 140 Characters at a Time!".  RSVPs can be made for either the live, in-person course, OR view the webcast either live or after the event!  Thanks to PSALA In-Kind Web Sponsor ProMotion Arts for making the Webcast possible!

A link to the webcast will be provided closer to the date to those who register.

Learning objectives for attendees of this special class are:
  1. Basic introduction to Twitter
  2. Deciding whether you or your firm should participate
  3. Getting Started
  4. Best practices for finding people and information you want
  5. Tools to make your Twitter experience most productive and useful
Here's the agenda for the course:
  • What is Twitter and why should I care?
    • What is “Following”?
    • What does it mean for someone to “follow” me?
    • What do I do if I don't want someone to follow me?
    • How do I follow someone else?
    • What is an “@Reply” and a “DM” or “Direct Message”?
  • How do I decide if I, or my firm, should be using Twitter?
    • Will I be referred to as a "Twit"?
    • HR nightmares
    • “Waste of time” concern
    • Pre-screening Tweets
  • How do I get started?
    • Do I have to “text” from my phone? (No)
    • Isn’t this for kids? (No, highest participation is 30-50 years old professionals)
    • Protected or Unprotected Status Updates?
  • How do I monitor Twitter for my firm?
  • Networking via Twitter… is it real?
    • Uses from a Client Development perspective
    • Uses to build your personal/professional Network/brand
    • How do I find people and topics I want to follow?
  • Tools to help manage Twitter
    • SpliTweet
    • TweetDeck
    • TweetLater
    • CoTweet
  • What is a “Tweetup”?
  • What are “Hashtags” and should I have one?
  • Can I maintain Twitter from my BlackBerry?  How do I do that?  iPhone too?
This course is scheduled for June 23, 2009 from 1pm-3pm PST at the offices of Dorsey & Whitney (1420 Fifth Ave #3400, Seattle, WA 98101)

Cost: FREE!

** Anyone attending the event who already has a working knowledge of Twitter and Hashtags should add the hashtag #PSALAtwit to their tweets about this event!  Thanks!

(Click Here to Download an Outlook Calendar item)

About the presentor
Richard Wood is the Director of Communications for the Puget Sound chapter of the Association of Legal Administrators, Vice President of QLaw (GLBT Bar Assocation of WA), a volunteer at Lambert House, and to feed himself, his husband and three cats, he is the Accounting Manager at Summit Law Group.  Richard blogs about Legal Administration at "The Legal Hokey-Pokey" and is heavily involved in social media for professional and personal growth.

Special Thanks to Joann Jen (@JoannJen) (local twitter junky) and PSALA member Laura  Walters (@LauraAWalters) for their help in preparing for and assistance during the course!

Final Attendee Stats as of 1:30PM June 23:

Attendance via...  
In-Person LIVE 41
Post Event Recorded Webcast 44
Webcast LIVE 180
Grand Total 265

ALA Involvement  
Non-ALA Member 96
ALA Member 169
Grand Total 265

 Do you have a Twitter account?  
Nope, haven't decided yet 160
Yes, and I use it often 40
Yes, but rarely use it 65
Grand Total 265
Updated: Jul 29, 2009